Recently, the country's longest running
monthly food publication, Cook Magazine celebrated it's 16th year with
an evening of merriment, entertainment and prizes. Led by Cook Magazine
Advertising Manager Marlon Aldenese and his team, the yearly party dubbed "Holiday
Bash" was again a coming together of advertisers, subscribers,
contributors, chefs and friends - everyone who has made Cook what it is today.
The event also served as an
opportunity to launch Cook's new baby for 2017 - the Business Mirror Cook Saturday
Edition. Put to print in November 2016, the new insert in Business Mirror comes
out every 1st and 3rd Saturday of the month. Created to cater to a new
audience, Business Mirror Cook Saturday Edition aims to share recipes,
restaurant finds and everything food-related to the core readers of Business
Mirror, top executives and business leaders. Food has become more about the
experience and entertainment than just sustenance, filling social media with
posts of "Instagrammable" food pics. This hasn't come unnoticed, even
for those at the top of the economic pyramid. Quoting Cook Magazine
Editor-in-Chief, Chef Dino Datu: "Everyone has got to eat, even the
busiest of executives. We'd like to give them ideas on what's new and what's
good, suggest a few recipes to those who like to tinker around in the kitchen
on weekends." T. Anthony Cabangon Chua, Publisher of The Business Mirror
and COOK Magazine, talked about the magazine’s enduring presence for 16-years
and its expansion into the broadsheet.
Houze Manila hosted the venue for
the second straight year. Trophies were awarded to COOK’s Magazine top
advertisers and agencies. Entertainment came in the form of singers Mayda Doryn
Chua and Mr. Jeremy Layug, Saxophonist John Ray, and the Polytechnic University
of Philippines’ dance group, Movers & Motion, who accompanied COOK
Magazine’s Account Executive Michael Pituc to not one but two show stopping
numbers.
One of the best things about the
holiday bash is that COOK Magazine’s columnists and featured guests have a
chance to showcase their food, making it a truly foodie affair. Chef Winston
Luna, who runs a column about the business of food, runs Chefwix Catering. He
served Corn and Carrot Supreme, Hainan
Fish with Ginger Sauce, Buffalo Chicken Fillet in Ranch Dipping Sauce, and
Indonesian Pork BBQ Spareribs. Dessert and Baking columnists Chef Jojo Cuesta
Javier and Chef Edward Mateo made their signature cakes and pastries.
Chef Johann Dagandara of Johanns
Cuisine came all the way from Ozamis City, Misamis Occidental, and gave Manila
a glimpse of his province’s gustatory delights like Pata Ham, a dish where the
meat is braised in a mixture of pineapple juice, soy sauce and brown sugar;
Baked Torta, a dish of ground pork with melted cheese; Native Chicken Adobo,
the Ozamis take on adobo using native
chicken and locally made vinegar; Laya is a fish that is endemic to the
province is served with tomatoes, onions and tausi; and the very popular Dragon Fruit Ice-Cream. Apag Marangle, the emerging authentic
Kapampangan Restaurant from Sta. Rita, Pampanga served their version of Pork
Humba, Kare-Kare, Apag Marangle Signature Pancit, Fried Hito and Mustasa with
Buru, and from their sister company Flappers Wings, with their Original Hot
& Spicy Flappers and Open Faced Tostados.
Aging’s Food Delight served their always-in-demand kakanin, and the ever
delightful Aging’s crew even brought a cotton candy machine as a nod to the
theme’s “Sweet 16” Anniversary. The Best
Value Factory Food Outlet brought an ice cream machine to churn, churn, churn a
lot of soft serve. Lydia’s Lechon and
King Sue were the kings of the carving table with lechon and Bone-in Ham, respectively.
Resorts World Manila provided the cold
and hot canapés (Spinach and Three Cheese Quiche, Sticky Honey Glazed Sausages
with Sweet Mustard Sauce, Morocan Fish Skewers, Calamari Fritters, Pimiento and
Cheese Croquette), Aglio e Olio e Sarde, and Apple Strudel.
The 6th Holiday Bash gave away
loads of prizes such as home appliances, kitchen gadgets, Hotel and Restaurant
Buffet GCs, Kitchen Gadgets. Prizes were also awarded to those who came in
their best enchanted finery and creative social media posts relating to the
event.
COOK Magazine, on its 16th year
remains as strong as ever, expanding its reach and continues to bring people
together through food.
TOP
ADVERTISERS AWARDEES:
- HÄFELE PHILIPPINES
- PETRON CORPORATION
- Agency:
STARCOM MEDIAVEST GROUP(PETRON)
- KING SUE
- LAMOIYAN CORPORATION
- APPSTAR GLOBAL DISTRIBUTORS, INC.
- EXCELLENCE APPLIANCES TECHNOLOGIES INC.
- Agency:
M2M MEDIA (FUJIDENZO)
- UNIGLOBE LIFESTYLE PRODUCTS, INC.
- COLLINS INTERNATIONAL TRADING CORPORATION (MOULINEX)
- UNILEVER FOODS SOLUTIONS
- Agency:
MINDSHARE (UFS – KNORR & LADY’S CHOICE)
- FLY ACE CORPORATION (JOLLY FOOD LINES)
- FIGARO COFFEE SYSTEMS, INC.
- MANNY O. GROUP
- RICHMONDE HOTEL ORTIGAS
- ZINVEN INTERNATIONAL CORPORATION
- LIMKETKAI MANUFACTURING CORPORATION (MARCA LEON)
- FLY ACE CORPORATION (MOTT’S)
RECOGNITION OF
COOK MAGAZINE COLUMNISTS:
- Sabrina Artadi
- Editha Singian
- Chef Day Salonga
- Chef Jojo Cuesta Javier
- Chef Edward David Mateo
- Christine Geocaniga
- Bernard Supetran
- Dolly Dy-Zulueta
Thank to the following sponsors:
·
ACACIA HOTEL MANILA
·
BERGHOFF PHILIPPINES
·
BEST VALUE
·
BLUEWATER RESORTS
·
BORACAY TROPICS
·
BREVILLE
·
CADBURY DAIRY MILK
·
CAFÉ IN THE PARK
·
CENTURY PARK HOTEL
·
CRIMSON HOTEL MANILA
·
CROWNE PLAZA MANILA GALLERIA
·
DE LA SALLE HEALTH SCIENCES INSTITUTE
·
DOÑA ELENA
·
EASTWOOD RICHMONDE HOTEL
·
EUROTEL, The No. 1
Businessman Hotel
·
EXCELLLENCE APPLIANCE TECHNOLOGIES
·
F1 HOTEL MANILA
·
FLEUR DE MONDE BOUTIQUE
·
FUJIDENZO, Quality
above all!
·
GARDENIA
·
GREE
·
GOOD LIFE
·
HAFELE PHILIPPINES
·
HARVEST HOTEL
·
HOLIDAY INN MANILA GALLERIA
·
HOTEL CELESTE
·
HOTEL CENTRO PALAWAN
·
HOTEL JEN
·
HUNT’S PORK & BEANS
·
HUNT’S SPAGHETTI SAUCE
·
HUROM SLOW JUICER
·
JOLLY, Pure Goodness
·
JOSE CUERVO
·
LACTEL
·
LAINOX
·
LAS CASAS FILIPINAS DE ACUZAR, Heritage and convention center
·
MAGSAYSAY CENTER FOR HOSPITALITY AND CULINARY ARTS
·
MAKATI DIAMOND RESIDENCES
·
MANNY O. WINES
·
MARCA LEON, Clean,
Healthy, Pure
·
MARCO POLO ORTIGAS MANILA
·
MASFLEX COOKWARE & KITCHENWARE
·
MÖVENPICK HOTEL MACTAN ISLAND CEBU
·
OLEO-FATS INCORPORATED
·
PARTY SHOTS PHOTOBOOTH, Special
moment deserved a best shot!
·
PEARL FARM RESORTS
·
PETRON GASUL, angsegurista,
Petron gasul-lista
·
PHOTOMAN, Photos fresh
·
PRC, INC.
·
PRESIDENT
·
RICHMONDE HOTEL ILOILO
·
RICHMONDE HOTEL ORTIGAS
·
RIZGOLF SPORTS MARKETING
·
SAN MIGUEL CORPORATION
·
SCAN ASIA OVERSEAS, INC.
·
SERIOUSLY STRONG
·
SIMPLE TOUCH
·
TECNOGAS, The Strong
design
·
THE BIG DIFFERENCE COMMUNICATIONS
·
THE FRENCH BAKER, Your
Freshness Baker
·
THOUSANDMILES TRAVEL
·
TOBLERONE
·
TORAYVINO
·
TUPPERWARE
·
WATERFRONT PAVILLON HOTEL & CASINO MANILA
·
WHIRLPOOL APPLIANCES