The heritage brand COLLEZIONE C2 celebrates 40th year of providing Filipinos with outstanding, durable, high quality and up to date designs. Now, they present again a new collection that will hold the Philippine style with bold statements and even bolder representation that upholds dynamic move forward, and a new face that reminds everyone of the enduring values of Filipino.
Jericho Rosales is the new brand endorser of COLLEZIONE C2, he has the passion and confidence of being an actor, sportsman, adventurer, philantropist and an acclaimed singer-songwriter (with his new album KORONA). From being a mister pogi to hunks, he remains a constant reminder that excellence can be achieved with a balance of goodwill and success as long as one is anchored with a strong sense of faith and is done with a spirit of fashion, art and nationalism.
Recently, I had a chance to attend the press launch of the said brand at Rockwell, Makati City. The event was attended by press and supporters which gathered in one roof for COLLEZIONE C2 and Jericho. Before the brand endorser was introduced the President of COLLEZIONE C2 Joey Qua ensure and said "Collezione C2 will continue to innovate and find creative ways to promote Genuine Filipino Artistry by generating unique, exceptional and relevant designs that showcase and celebrate what's best about the Filipinos of today".
Expect to have a more bolder of this years COLLEZIONE C2 collection as they reach the age of 40 which said to be life begins at. For Collezione Menswear Creative Director Noel Crisostomo and Womenswear Stef Sarmiento-Valdez highlights the remarkable sights and identity of being a Filipino on their and our culture. When it comes to Philippine style it still holds the key to our country's fashion greatness.